What does a Shopify order really earn you?
Pick your plan and payment setup. See card processing, plan cost per order, ad spend, and your real profit.
How Shopify fees work
Shopify charges a monthly plan fee plus payment processing on each order:
- Plan: Basic $39 a month ($29 billed yearly), Grow $105 ($79 yearly), Advanced $399 ($299 yearly).
- Shopify Payments online card rate: 2.9% + $0.30 on Basic, 2.7% + $0.30 on Grow, 2.5% + $0.30 on Advanced.
- Third-party processor fee: if you use a processor other than Shopify Payments, Shopify adds 2%, 1% or 0.6% depending on your plan, on top of that processor's own fees.
- Apps and themes: most stores pay for a few apps each month.
Pricing tip
On your own store, ads are usually the biggest cost. Enter what you spend in ads divided by the orders it brings, and price so the margin still holds.
Worked example
On a sale where you receive $40.00, Shopify fees come to $7.95 (19.9% of the sale). After $11.50 in product, shipping and packaging costs, you keep $20.55, a 51% margin. These are the calculator's starting numbers, so you can change any of them above.
| Line | Amount |
|---|---|
| You receive | $40.00 |
| Card processing (2.9% + $0.30) | −$1.46 |
| Plan cost per order | −$0.29 |
| Apps per order | −$0.20 |
| Ad spend per order | −$6.00 |
| Your costs | −$11.50 |
| Profit | $20.55 |
Common questions
Does Shopify take a percentage of sales?
With Shopify Payments there is no extra Shopify percentage, only card processing. With another processor, Shopify adds 0.6% to 2% depending on your plan.
Which Shopify plan is cheapest per order?
Basic is cheapest for most new stores. Grow starts to pay off when the lower card rate saves more than the higher plan price, usually above about $30,000 a year in sales.
Why include ad spend?
Your own store has no built-in marketplace traffic, so most sales come from ads. Leaving them out makes profit look far higher than it is.
Source: Shopify official site. Rates checked October 2026.